New Block in the wall:BLOGGING!!!

We are living in an over communicated society.And as a result of this market always keep on searching for new and novel ideas for marketting from time to time.As a result of the sway of technology and boom in market a fresh new channel for communication evolved called Blogging!
A BLOG is basically a weblog in which journal entries are psoted on regular basic and number of blogger are increasing day by day
In india blogging came into highlight after the ibm-iipm mesh up
For Firms blogging is all new way to communicate to customers directly .Customers can leave comment on company blog from where it can be passed on to company without any interference.Companies also use it to network their sales and project team .
Also blogs keep customers at centre which inturn help companies to know customers better and launch and relaunch products accordingly and to grow there network as well as sales
Gaurav